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Social networking technologies have a tremendous impact to our society. It transforms the way people interact and how people conduct their businesses. People also connect more closely through social media. Social media websites such as Facebook, Instagram, Twitter and Linkedin, allows people to create online profiles to connect with millions of people. Users can share their stories, opinions, adventures and ideas with everyone. It fosters the growth of community, connectivity, education and awareness. Social networking also has many applications to the business world. In the article, “Social Networking Technology Boosts Job Recruiting” by Frank Langfitt, the author mentions that “With Linkedin, he can find people faster using a vastly increased network of contacts.” Social networking websites allows businesses to find the right talent for their company. Therefore, it benefits both the employers and employees. In addition, there are many other ways that social media enables businesses to utilize this technology to help them succeed. Businesses can use social networking sites to conduct sales, marketing research, and advertising.

Although social networking has many positive impacts to our society, it also has downfalls. The online world has both useful and misleading information. The dark side of social networking is the fact that we do not see people’s true intentions or their real identities. Misleading online information can also be problematic. In the article, “NBC2 Investigators: Multi-million dollar scam being used on Facebook” by Rachel Polansky, the author cites that “Criminals like to go where there is an expectation of trust, people assume it's their neighbors who they're buying from or selling to.” Anonymity and the lack of accountability are the dark sides of social networking. People can easily create fake profiles to pretend to be someone else. It is very difficult to figure out whether someone is really who they claim to be. Therefore, social networking can be risky, since information can be used in the wrong ways.

I think social networking technologies would merge with virtual reality (VR) in the future to fully transform the social networking we know it today. The merge of social networking and virtual reality would take our online experiences from a 2-dimensional to 3-dimensional. Instead of seeing text, VR would allow us to see the person in a virtual world. Therefore, the future for social networking is very exciting as many other technologies would transform the internet of today. Social networking would still be a huge part of our life.

References:
Social Networking Technology Boosts Job Recruiting by Frank Langfitt, NPR, March 16,                    2008.  Available from http://www.npr.org/templates/story/story.php?storyId=6522523&sc=emaf

NBC2 Investigators: Multi-million dollar scam being used on Facebook. April 27,                                2018. http://www.nbc-2.com/story/38062070/nbc2-investigators-multi-million-dollar-scam-being-used-on-facebook 



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